Simpson Ideabook Wins 2016 Internet Advertising Award

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Simpson Door Company’s Ideabook Wins A 2016 Internet Advertising Competition Award

Find Your Perfect Match

The online version of Simpson’s “Inspiration at Your Door®” Ideabook (catalog) honored as the Best Manufacturing Interactive Application.

MCCLEARY, Wash., April 21st, 2016 - To help simplify the process of selecting new doors for the home, while at the same time providing design inspiration, Simpson Door Company published a bold, new Ideabook (catalog) in 2015. The Ideabook was produced in both print and interactive online formats. The online version of the Inspiration at Your Door Ideabook enables viewing of product videos and web content for multiple platforms, including mobile devices, for an immersive door selection experience. As a result of the design and technology used by Simpson and its marketing agency, Brandner Communications, the Ideabook has been honored as the Best Manufacturing Interactive application in the 2016 Internet Advertising Competition Awards.

“We think finding and personalizing your door should be exciting,” said Brad Loveless, Simpson marketing and product development manager. “With the Ideabook’s interactive features, you can explore your door options anywhere on your mobile device and create the perfect door for you – from your living room to your Simpson authorized dealer’s showroom, even at the coffee shop or beach. These helpful tools go wherever you go.”

To learn more, see this brief video overview of the Inspiration at Your Door Ideabook.

In addition to the Ideabook, Simpson offers a number of other free, and easy-to-use online door design and selection tools. Offered under the Doormagination banner, these include:

  • Test Drive a Door, which allows homeowners to upload a photo of their home and view how Simpson’s doors will look on it
  • Glass Taste Test, for comparing Simpson’s wide range of decorative glass types in any door
  • Wood Species Selector, to view Simpson’s most popular wood styles
  • Personalize Your Contemporary Door, which is a new tool for 2016 for designing a door specific to your personal style and taste
  • Find Your Perfect Match, a fun and engaging quiz to discover which door style suits you best

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